3 Steps To Turning OK eBook Sales Into Unbelieveable Results!

Have you noticed that 90% of "How To" information about creating
and marketing your own information-based products online is
basic beginner stuff?

Yet, every week we hear from those looking for help taking their
business to the next level.

It's true, the vast majority of dreamers never earn a cent
because they simply don't get started.

Most of the how to ebooks are aimed at this audience.

What about the large group who struggle to turn initial
success into a massive success?

Now - it's true, we all want to constantly improve our businesses,
meaning that we are never completely satisfied with our results.

Yet there is still a massive number of people who have achieved
some initial success - but not quite enough to both sustain and
grow their business to the next level.

Do you fall into one of the following categories?

- Working your online business part-time, hoping to replace
full-time job?
- Working your online business full-time, want to hire some
help to free up more of your time to focus on growth
- Finished testing your latest product or service, results
look positive, but you really need to ramp up quickly
to beat the growth curve.

Chance are you do fall into one of those categories - they tend
to fit most online entrepreneurs today.

It's so important to start with the end in mind.

Expect success, plan to achieve it and plan to exceed it right
from the early stages of your business planning.

Here are 3 steps you can take today to take your online business
marketing how to infoproducts to the next level.

Tip 1: Increase Your Profit Per Customer

Yes, the other PPC - profit per customer is the revenue generated
by each customer after subtracting costs such as marketing,
overhead and cost of product/cost of sales.

How do you increase your profit per customer?

Here are a few ways you need to put into practice immediately:

- Implement a post-sale autoresponder sequence that is setup to
expose multiple back-end offers relevant to your buyers
- Bundle multiple products and additional bonuses to increase
the price of your products without increasing cost
- Include a service offering related to your product as an upsell
or back-end sale to your offer
- Explore alternative product formats with higher perceived value
such as software, videos, audios or seminars

Tip 2: Pollinate Multiple Product Sites

Just as bees cross-pollinate flowers to help them grow, so will
your business benefit from multiple, related product sites
cross-marketing.

A master of this approach is the highly successful Yanik Silver

You'll find by visiting one of his sites, for example, his
tremendously successful Instant Sales Letters Site here:

http://www.infoproductcreator.com/part/ysa les.html

You will find cross-marketing for some of his other related sites
such as his "33 Days To Online Profits"

You won't just find pop-ups, but also links right in the sales
letter talking about his other related products.

Not only does this expose people to multiple products which enhances
his Profit Per Customer, but it also allows him to setup strong
links which help his search engine positioning

Tip 3: Setup and Support Affiliate Program

Folks, if you are not running your own affiliate program, and
supporting your affiliates - keeping contact as well as trainings,
then you are missing the boat on sales *** possibly as much as
100% or more increase in sales.

Over 50% of my traffic and sales come from affiliates.

There are many options including services such as Commission Junction
(www.cj.com), and software you use to manage your affiliate
programs, my favorites being:

1Automation Wiz for overall order processing, autoresponders and
affiliate management: http://www.infoproductcreator.com/part/ 1automationwiz

Ultimate Affiliate from Groundbreak.com:
http://www.infoproductcreator.com/part/gro undbreak

They both have trial periods so you can check them out before spending
a dime.

It's fair to say that every successful how to product marketer online
I know practices these 3 principles.

When work with ebook writers or other product entrepreneurs to increase
their success online through our consulting programs, we often
achieve incredible results by working on one of these 3 areas.

You can take your business to the next level too - and if you need
help, let us know, we'll be happy to share more information with
you.

Discover how to create your own best-selling eBooks,
Special reports or books to sell online ...AND keep
100% of the profits. Limited time complimentary access to
7-Part Minicourse will get you started quickly and
easily. Visit:
http://www.highertrustmarketing.com/

In The News:


OregonLive.com

Multnomah County Library: Local e-book authors wanted
OregonLive.com
Multnomah County Library officials hope to find out. They are inviting local authors who have library memberships to submit their work for the system's electronic book collection. Authors, who participate in the Library Writers Project, will be paid ...


The Baylor Lariat

Survey: Most Students Prefer Traditional Texts over E-Books
Campus Technology
Nearly three quarters — 72 percent — of college students prefer traditional textbooks to electronic versions, according to a new survey from Direct Textbook. "Textbook purchasing trends align with the survey results," according to a news release ...
Direct Textbook: 72% of College Students Prefer Print Over EbooksPR Newswire (press release)

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Roachdale Public Library offering digital eBooks, audiobooks, periodicals and ...
The Banner-Graphic
Roachdale Public Library has expanded its services with eBooks, digital audiobooks, magazines, newspapers and streaming video available to enjoy from the library's website. Library card holders can borrow popular digital media anytime, anywhere by ...

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Good E-Reader (blog)

Libraries Have Loaned out 100 million Audiobooks and eBooks
Good E-Reader (blog)
Overdrive has announced that library patrons using their system have now borrowed over 100 million audiobooks and eBooks. This is a massive achievement because the company has only been marketing digital content since the year 2000. Libraries have ...

and more »

ITWeb

Snapplify offers free e-books to schools
ITWeb
E-books last forever and are automatically 'returned' − saving on admin issues," states the company. Snapplify launched in late 2011 and says it has since signed on some of Africa's largest publishers for its trade and academic industry e-book ...


Good E-Reader (blog)

8% Tax will be applied to all Kindle ebooks in Japan
Good E-Reader (blog)
Starting October 1, 2015 an 8% consumption tax will be applied to all Kindle ebooks sold to customers living in Japan. One-time Adjustment for Existing KDP Titles Beginning October 1, list prices set for Amazon.co.jp will be tax-inclusive, meaning that ...


Publishers Weekly

School and Library Spotlight: How Schools Buy and Use E-Books
Publishers Weekly
Debate over the pros and cons of implementing e-books into schools continues to be robust in publishing and educational circles. But most observers agree that e-books are here to stay—at least for the foreseeable future, which is the best anyone can ...


Telegraph.co.uk

E-book readers' guilty pleasures revealed
Telegraph.co.uk
A newly published list of Amazon.co.uk's biggest selling e-books of the year features psychological thrillers, misery memoirs, Mills and Boon and a book by the Tory MP Nadine Dorries, whose first work was memorably described by a Telegraph reviewer as ...


Good E-Reader (blog)

Nova Scotia Libraries Now Has e-books by Local Authors
Good E-Reader (blog)
Library patrons in the US are fairly spoiled when it comes to local self-published and traditionally published authors having their e-books available. The Library Journal has a program called Self-e and Smashwords also connects everyone up together ...
More ebooks available for public library usersThe Vanguard

all 5 news articles »

Texarkana Gazette

Library offers e-book program
Texarkana Gazette
Library offers e-book program. By: Neil Abeles - Texarkana Gazette. Staff photo by Neil Abeles Lola Perry reads her Kindle in the reading room of Atlanta Public Library. She said she likes both paper books and e-books. She reads both frequently and ...

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