6 Forum Management Essentials

If you are tasked with managing a forum, congratulations to you. If you find yourself weighed down by mundane management tasks, you are not alone. Let's examine some essentials to help you run an effective and vibrant message board community without the hassles of micromanagement.

1. Find a forum you like and stick with it. Yes, not everyone will be using vBulletin or one of the other wonderful PHP or ASP message board sites. If you like EZBoard or if you like making your own site up with PHP open source, then do it and stick with it. By now you know the pitfalls of the particular sites; can you really afford to regularly change to the latest and greatest technologies? Probably not, unless your site is already generating plenty of income through Google AdSense or similar types of PPC advertising. I am not saying to never update your site, rather weigh the costs of whether your site has to have a certain site or feel to be successful. Even ugly sites can prosper, witness Craig's List!

2. Find moderators who want to moderate. Not everyone who volunteers to moderate a particular forum on your message board is fit for the task. Some will sign up and then not moderate; better to go without a moderator then to have a "name in place." Keep your standards high and only the best will volunteer.

3. Envision long term. Unless you plan on rapidly growing your forum and then "flipping" it in a quick sale, you are better off looking at keeping your site for many years. Yes, in the land of the internet, everything changes so rapidly; still there are forums that can and do thrive the longer they are online, with proper management of course!

4. Reward your core constituency. Chances are your site is dominated by a small group of people who post regularly and are generally most helpful overall. Consider having a private forum viewable only to them on your site. Out of this group will likely come your moderators; run contests for this group only. Find advertisers to fund the prizes.

5. Ignore the squeeky, vocal minority. Yes, there will be the small amount of people -- usually less than 10% of your members -- whose demands on your time far exceed what is normal. They are the ones who want extensive hand holding and technical assistance...if they would only read previous threads or pay attention to announcements, your problems with them would be resolved. As much as it cuts against the grain for some administrators [heck, you are all about helping people, right?], you must cut them loose. You need not do it directly, but by not promptly answering their questions they will either figure things out themselves or move on.

6. Be well funded. Have a treasure chest or Paypal donation box on your site to welcome contributions. Run banner ads and join a successful PPC program. Find an advertising plan that works well for you. Seek grant money if your site is geared toward helping raise awareness about a particular health or social issue. You want to reap some monies from your site and you should pay yourself for your hard work.

Not all forums are meant to succeed on the internet, nor should they. The successful sites are well managed and positively impact members and guests far beyond the internet. If you have one of these sites, congratulations and good management to you!

Matt runs two successful forums which can be viewed at http://aviationemploymentboard.net/forum and http://corporateflyer.net/forum

In The News:


Racist online forums linked to deadly US hate crimes: rights group
Yahoo News
The online activity by Frazier Glenn Cross follows a trend in which prolific posters on hate online forums are becoming "disproportionately responsible" for racist murders and mass killings, according to a report released on Thursday by the Southern ...

and more »

Straits Times

Jiang to kick off forums with young people
China Post
TAIPEI, Taiwan -- Premier Jiang Yi-huah is scheduled to meet with a group of young people in Taipei today in the first of a series of forums aimed at shoring up dwindling support for the government and ruling Kuomintang (KMT) from the younger generations.
Premier to reach out to youths at forumsFocus Taiwan News Channel

all 17 news articles »

Racist Internet Forums Linked to US Hate Crimes
TIME
Frazier Glenn Cross, Jr., also known as F. Glenn Miller, who used online race hate forums, appears at his arraignment on capital murder and first-degree murder charges at the Fred Allenbrand Criminal Justice Complex Adult Detention Center in New ...

and more »

Racist online forums linked to deadly US hate crimes
Jerusalem Post
The online activity by Frazier Glenn Cross follows a trend in which prolific posters on hate online forums are becoming "disproportionately responsible" for racist murders and mass killings, according to a report released on Thursday by the Southern ...


Water forums cover array of Whatcom County issues
Bellingham Herald
Vincent Buys moderated the forum, which included short speeches from Whatcom County Council member Carl Weimer, Assistant Bellingham Public Works Director Jon Hutchings, berry farmer and member of the Agriculture Districts Coalition Marty Mayberry, ...

and more »

Forums on proposed Dubuque aquatic center April 22
Dubuque Telegraph Herald
Forums on proposed Dubuque aquatic center April 22 TELEGRAPH HERALD Telegraph Herald | 3 comments. Members of the public are invited to weigh in on potential aquatic center concepts at a pair of open forums next week. Both meetings will be held ...


Washington Post

Dems to appear at Md. gubernatorial forums
Daily Record (subscription)
TOWSON — Three candidates seeking the Democratic nomination in the race for Maryland governor are scheduled to appear at two Baltimore-area forums. Lt. Gov. Anthony Brown, Attorney General Doug Gansler and Del. Heather Mizeur will appear ...
Dems to appear at gubernatorial forumsWTOP
3 Democratic gubernatorial candidates to appear at Baltimore-area forumsThe Republic

all 46 news articles »

Candidate forums online, on cable
Adobe Press
Candidates forums presented by the Latino Outreach Council are available for viewing on the public television station, Charter Cable channel 21, and online at www.slo-span.org. Thus far in this election cycle, two forums have taken place — for the ...


Gubernatorial candidates converge at forums
WBAL Baltimore
While forums are informative, they don't provide voters a clear view of how a candidate reacts to adversity. So far the messages in the campaign for governor have been carefully crafted through press releases and staged events. State Attorney General ...

and more »

Presidential Search Committee to host campus forums
Cornell Chronicle
As part of its commitment to an inclusive search process, the Presidential Search Committee will hold three open forums on the Ithaca campus April 28: one for Cornell staff members, noon-1 p.m., in Alice Statler Auditorium, Statler Hall; one for ...

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