6 Forum Management Essentials

If you are tasked with managing a forum, congratulations to you. If you find yourself weighed down by mundane management tasks, you are not alone. Let's examine some essentials to help you run an effective and vibrant message board community without the hassles of micromanagement.

1. Find a forum you like and stick with it. Yes, not everyone will be using vBulletin or one of the other wonderful PHP or ASP message board sites. If you like EZBoard or if you like making your own site up with PHP open source, then do it and stick with it. By now you know the pitfalls of the particular sites; can you really afford to regularly change to the latest and greatest technologies? Probably not, unless your site is already generating plenty of income through Google AdSense or similar types of PPC advertising. I am not saying to never update your site, rather weigh the costs of whether your site has to have a certain site or feel to be successful. Even ugly sites can prosper, witness Craig's List!

2. Find moderators who want to moderate. Not everyone who volunteers to moderate a particular forum on your message board is fit for the task. Some will sign up and then not moderate; better to go without a moderator then to have a "name in place." Keep your standards high and only the best will volunteer.

3. Envision long term. Unless you plan on rapidly growing your forum and then "flipping" it in a quick sale, you are better off looking at keeping your site for many years. Yes, in the land of the internet, everything changes so rapidly; still there are forums that can and do thrive the longer they are online, with proper management of course!

4. Reward your core constituency. Chances are your site is dominated by a small group of people who post regularly and are generally most helpful overall. Consider having a private forum viewable only to them on your site. Out of this group will likely come your moderators; run contests for this group only. Find advertisers to fund the prizes.

5. Ignore the squeeky, vocal minority. Yes, there will be the small amount of people -- usually less than 10% of your members -- whose demands on your time far exceed what is normal. They are the ones who want extensive hand holding and technical assistance...if they would only read previous threads or pay attention to announcements, your problems with them would be resolved. As much as it cuts against the grain for some administrators [heck, you are all about helping people, right?], you must cut them loose. You need not do it directly, but by not promptly answering their questions they will either figure things out themselves or move on.

6. Be well funded. Have a treasure chest or Paypal donation box on your site to welcome contributions. Run banner ads and join a successful PPC program. Find an advertising plan that works well for you. Seek grant money if your site is geared toward helping raise awareness about a particular health or social issue. You want to reap some monies from your site and you should pay yourself for your hard work.

Not all forums are meant to succeed on the internet, nor should they. The successful sites are well managed and positively impact members and guests far beyond the internet. If you have one of these sites, congratulations and good management to you!

Matt runs two successful forums which can be viewed at http://aviationemploymentboard.net/forum and http://corporateflyer.net/forum

In The News:

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SAARC summits 'unlikely' to become important diplomatic forums
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MSU holds forums for students to dialogue and decompress about Ferguson ...
Missouri State University's Multicultural Resource Center held some forums just after Michael Brown was killed, and Monday night and again Tuesday morning, they gave students a place to "dialogue and decompress." ...

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Spring ISD to hold additional community feedback forums
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Spring Independent School District hosted several community forums earlier this month asking staff, parent and non-parent members to address concerns and provide input in an effort to strengthen the district. Four additional forums have been scheduled ...

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Public forums slated for STRIVE Comprehensive Community Services
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The Vernon County Department of Human Services, Crawford County Department of Human Services and Center Point Counseling Services Cooperative will be holding public forums to share information on STRIVE Comprehensive Community Services.


Black Friday 2014: Sales tracker, coupons, sales app, shopping forums
Ripan Bhowmik looks at cameras while shopping at Best Buy, Thursday, Nov. 28, 2013, in Overland Park, Kan. Instead of waiting for Black Friday, which is typically the year's biggest shopping day, more than a dozen major retailers are opening on ...

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Aurangabad railway forums urge CM to sanction more trains
Times of India
AURANGABAD: With chief minister Devendra Phanavis scheduled to visit the historical city on Thursday, the Marathwada Railway Vikas Samiti and the Marathwada Railway Sangharsh Samiti have decided to highlight long-pending issues of the railways.

Shreveport Times

Tyler's campaign strategy targets groups, not forums
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I can't do that in a forum," she said to The Times publisher Alan English. "But I've done some of those." Her itinerary for the last week included a meet and greet with the Southern Hills Business Association, visiting a local pastor, attending church ...
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