5 Top Tips for Maximizing Your Adsense Profits

1: The ideal Google AdSense page should have great content about a very specific topic. Take pains to be very clear about what the topic is, and carefully choose the keyword (or key phrase) describing the topic. Users don't like vague pages that don't make it very clear what the page is all about.

Don't even think about trying to 'trick' AdSense. (They have penalties, including getting kicked out.) Don't create a page on one topic and give it a file name about a different topic-that's too confusing.

In a nutshell, you want to make sure the page you create offers great value to people interested in the topic. When you provide excellent information on a specific topic, your visitors will benefit and will be more likely to click through to relevant AdWords.

2: Everyone's seen way too many horizontal banner ads up top. Thus, Google recommends you choose the vertical -- not horizontal -- format to display your AdWords. I agree. People have become "banner blind" to a horizontal format. Plus, Google has "trained" us to click on relevant text ads on their own site and they use the vertical format.

3: It's to your financial advantage to put the AdWords near the top of your page on the right. Make sure there is enough "breathing room" -- i.e. white space around the ads -- so that they will easily attract your visitors.

4: The latest marketing tests have revealed that placing pictures beside, or above you're a ads can have a massive impact on click-thru rates. This is because the eye is immediately attracted to the picture, once they see the picture, they see the ad!

5: I know it's tempting, because it seems so easy and it's just sitting there waiting for you to do it, but do not click on the AdWords displayed on your own site to increase your revenue. Google (rightfully) frowns on this.

Plus, Google has some of the smartest engineers around, and they are very good at detecting this kind of fraud. And really, for an extra $1, is it worth getting kicked out of a money-maker like AdSense? I think not?

Gary McCaffrey is a professional internet marketer and has been in the internet industry since 1997. Check out http://www.webcashmachine.com/ for more valuable tips on internet marketing!

In The News:


Business 2 Community

Why Is SEO Better Than PPC Advertising?
Pulse
Whenever promoting an online site, we have two main options that are available: PPC advertising and SEO. Obviously, we can also promote through the use of social networks but this is something that is rarely considered. With this in mind, let us focus ...
How SEO And SEM Work Together To Deliver Results!Business 2 Community

all 13 news articles »

Tech Cocktail

PPC Advertising is About to Get Ugly
Tech Cocktail
Bing, Yahoo, and other PPC advertising platforms have tried to court advertisers–but advertisers want to be where the traffic is. Currently, Google has at least 67 percent of search traffic. Facebook has had some success with PPC advertising but it ...

and more »

The Content Standard by Skyword

Larry Kim Founder of WordStream: An Interview on the Evolution of PPC ...
The Content Standard by Skyword
WordStream, Inc. is a software-as-a-service (SaaS) solution for brands looking to beef up their PPC and search-marketing programs. The company develops search marketing software, provides managed PPC advertising services, and shares online ...


JumpFly PPC Advertising News (blog)

Pay-Per-Click Advertising is Still Advertising
JumpFly PPC Advertising News (blog)
BLOG-ppcstilladvertising Pay-per-click (PPC) Advertising generates massive amounts of trackable data that can be analyzed to find areas of weakness, strength, loss and growth opportunities for online marketing campaigns. Being able to translate this ...


Houston Business Journal

How to use pay-per-click advertising to grow your business
Houston Business Journal
Whether in the form of Facebook ads, Bing Advertising, or Google Adwords, PPC ads are a targeted and affordable tool to have in your online marketing arsenal. The main reason why PPC ads can be so effective is the fact that they are so targeted. When ...
Bing or Google? How these ad services measure up for small businessesFinancial Post

all 2 news articles »

Pay Per Click Advertising FAQs
AccuraCast
Pay Per Click marketing, also known as PPC, is quite simple: search engines like Google and Bing allow businesses and individuals to buy listings in their search results. These listings appear alongside the organic, non-paid search results (Example ...

and more »

Google Adwords - PPC Strategy Using Modified Broad Match Type
Business 2 Community
This article assumes that the reader already has a grasp of the basic fundamentals of PPC, including registering an Adwords account. Having said that, if you are just starting to out with PPC advertising, one of the most difficult aspects to master is ...


PPC Analysis for Different Devices
Business 2 Community
Pay per click, or PPC, may seem like just another buzz word used to get more money from your business, but the process really works and there are literally tens of thousands of successful businesses relying on it. This advertising model is used to ...


PPC Advertising Network 7Search Celebrates 15th Anniversary
PR.com (press release)
Chicago, IL, November 04, 2014 --(PR.com)-- Founded by Dante Monteverde Sr in 1999, Pay Per Click Advertising network 7Search.com is entering its 16th year in business. This Chicago based business not only survived the dot com era but has continued ...

and more »

Disruptive Advertising Named Top Enterprise PPC Company by topseos.com for ...
Marketwired (press release)
NAPLES, FL--(Marketwired - October 25, 2014) - topseos.com, the independent authority on search vendors, has named Disruptive Advertising the best enterprise pay per click firm for October 2014. Each month the independent research team at topseos.com ...

and more »
Google News

Articles and Adsense

Google Adsense is a hot topic in the Internet Marketing... Read More

Under The Covers: ClickBanks Affiliate Tracking System

The core principle of affiliate marketing is that the referring... Read More

Pay Per Click Search Engines - A Fundamental Overview

Forbes magazine reported that pay per click ads accounted for... Read More

Advertising And Generate New WebSite Traffic

Here's a simple way to use "No Results, No Pay"... Read More

Advertising Using PPC Search Engines

Internet technology offers vast opportunities to promote your business with... Read More

How to Master Google AdWords - Part 1

Then most difficult aspect of marketing a new product or... Read More

You Wont Make Dollars If You Dont use AdSense

As the dust settles and the excitement caused by Google's... Read More

Three Google Adwords Secrets for Massive Online Profits

If you know anything at all about Internet marketing, then... Read More

The Basics Of Pay Per Click Search Engine Advertising

Not long ago, Forbes magazine has reported that pay per... Read More

Cost Per Click Bid Management

Cost per click or pay per click is a common... Read More

Determining Keywords

Determining keywords is a critical step in web design. If... Read More

ClickBank Affiliate Woes: When Tracking Breaks Down

Hardly a day goes by without a forum posting in... Read More

ClickBank Link Theft: Is It Really That Bad?

If you have visited any of the affiliate-related websites or... Read More

Profit from Adsense with Adwords

Here's a feisty trick where you can profit from Adsense... Read More

How to Tap into the Google AdWords PPC Goldmine?

Dear friends,Google, the most populated search engine on the Internet,... Read More

How To Write Little Tiny AdWords Ads That Bring Giant-Sized Profits

It seems to be a phenomenon. You try Google AdWords... Read More

Pay Per Click Advertising Can Be Very Risky Business

Click fraud is an unfortunate byproduct of the pay per... Read More

Top Paying Keywords: How to Increase Your Pay Per Click Returns

There is no doubting the success of Google's Adsense program.... Read More

Google Sued Over Click Fraud in Adwords

On June 24, 2005, a lawsuit was filed against Google... Read More

Disguise Your ClickBank Affiliate Links Using Status-bar Faking

Many surfers are savvy enough to identify ClickBank affiliate links,... Read More

The AdSense Formula for Making Money

I often get asked what the secret is to making... Read More

Managing PPC Campaigns Inhouse

Pay-per-click search engine advertising has generated ample interest in the... Read More

Pay Per Click Advertising and Article Marketing Compared

At first glance, Pay Per Click advertising seems to be... Read More

The Fastest Way to Get Traffic to Your Site

Lots of people would like to get their Web site... Read More

What is Pay-Per-Click?

Pay-per-click (PPC) advertising is when an advertiser pays for each... Read More