5 Top Tips for Maximizing Your Adsense Profits

1: The ideal Google AdSense page should have great content about a very specific topic. Take pains to be very clear about what the topic is, and carefully choose the keyword (or key phrase) describing the topic. Users don't like vague pages that don't make it very clear what the page is all about.

Don't even think about trying to 'trick' AdSense. (They have penalties, including getting kicked out.) Don't create a page on one topic and give it a file name about a different topic-that's too confusing.

In a nutshell, you want to make sure the page you create offers great value to people interested in the topic. When you provide excellent information on a specific topic, your visitors will benefit and will be more likely to click through to relevant AdWords.

2: Everyone's seen way too many horizontal banner ads up top. Thus, Google recommends you choose the vertical -- not horizontal -- format to display your AdWords. I agree. People have become "banner blind" to a horizontal format. Plus, Google has "trained" us to click on relevant text ads on their own site and they use the vertical format.

3: It's to your financial advantage to put the AdWords near the top of your page on the right. Make sure there is enough "breathing room" -- i.e. white space around the ads -- so that they will easily attract your visitors.

4: The latest marketing tests have revealed that placing pictures beside, or above you're a ads can have a massive impact on click-thru rates. This is because the eye is immediately attracted to the picture, once they see the picture, they see the ad!

5: I know it's tempting, because it seems so easy and it's just sitting there waiting for you to do it, but do not click on the AdWords displayed on your own site to increase your revenue. Google (rightfully) frowns on this.

Plus, Google has some of the smartest engineers around, and they are very good at detecting this kind of fraud. And really, for an extra $1, is it worth getting kicked out of a money-maker like AdSense? I think not?

Gary McCaffrey is a professional internet marketer and has been in the internet industry since 1997. Check out http://www.webcashmachine.com/ for more valuable tips on internet marketing!

In The News:

Search Engine Land

5 PPC Testing Myths & Mistakes: How To Avoid Them!
Search Engine Land
If you're super smart, you'll also incorporate winning test data into other aspects of your online marketing like SEO, website copy, Facebook advertising and more. You can be a winner at PPC advertising if you take heed and avoid the pitfalls of A/B ...

Dentistry IQ

How to use pay per click (PPC) advertising to grow your dental practice
Dentistry IQ
Google AdWords is a powerful platform for building your dental brand in your local geographic region. It can be key to building awareness and bringing in new patients. Search offers the ability to target users looking for services in your local area.
YP releases PPC search product, continues trend of PPC releasesDigital Journal
7 Common Mistakes Companies Make With Google AdWordsEntrepreneur

all 6 news articles »

topseos.com Awards Disruptive Advertising Third Best PPC Management ...
Marketwired (press release)
NAPLES, FL--(Marketwired - March 17, 2015) - The leading provider of reviews and ratings on digital marketing, topseos.com, has announced Disruptive Advertising as the third best pay per click management company for the month of March 2015.

and more »

C'mon Click Happy: Elevating PPC ROI With First-Class Ad Copy
Business 2 Community
Increase your ROI from paid advertising with strong and relevant ad copy that generates engagement. By offering valuable and effective copy in ads, you can develop clarity and compel users to take action. Leveraging the tips below can help construct ...

National Mortgage Professional Magazine

Pay Per Click: Defined
National Mortgage Professional Magazine
PPC stands for “Pay Per Click,” an Internet advertising model used to direct traffic to your Web site, where an advertiser pays the publisher when the ad is clicked. PPC can be an effective way to supplement your inbound marketing efforts, and are ...

topseos.com Names Disruptive Advertising as the Third Best PPC Management ...
NAPLES, FL, Mar 20, 2015 (Marketwired via COMTEX) -- topseos.com has named Disruptive Advertising the third best pay per click management firm for March 2015. Disruptive Advertising was selected due to their strong performance in the genuine ...

and more »

topseos.com Unveils Disruptive Advertising as the Third Best PPC Management ...
Marketwired (press release)
NAPLES, FL--(Marketwired - March 10, 2015) - topseos.com has named Disruptive Advertising the third best pay per click management service for March 2015. Disruptive Advertising was selected due to their remarkable performance in the genuine ...

and more »

Search Engine Journal

#PPC 101: Creating Your First Paid Search Campaign
Search Engine Journal
You can decide whether to rotate your ads evenly for 90 days and then optimize or to rotate them indefinitely. These two methods will make sure that you can keep testing ads over time. (The other methods are likely to decrease the serving ratio of ads ...
Try These 7 AdWords Features On Your Next CampaignSmall Business Trends

all 3 news articles »

J&J, Glaxo settle US lawsuit over allergy ads
Glaxo received approval from the U.S. Food and Drug Administration to sell Flonase over the counter in July, setting the stage for greater competition. J&J units McNeil-PPC Inc and McNeil Consumer Healthcare filed the lawsuit on March 12, accusing ...

and more »

topseoscom Names Disruptive Advertising as the Third Best Pay Per Click ...
IT Business Net
NAPLES, FL--(Marketwired - March 27, 2015) - The independent authority on search marketing solutions, topseos.com, has named Disruptive Advertising the 3rd best pay per click management company for March 2015. Disruptive Advertising was selected ...

and more »
Google News

Google Adwords Guide I

You probably have already heard about the new marketing tool... Read More

Five Steps to Profit from Google Adwords

Although I was marketing online since 1997 and was making... Read More

AdWords Campaign Set Up AdvancedTips

Make Your Ads DifferentYour completed AdWords ads are going to... Read More

Wimpy Google and Michael Jackson: Birds Of A Feather

Google Inc. is suing a Houston-based company for allegedly clicking... Read More

Plan Your Way to Pay-Per-Click Campaign Success!

Have you heard the saying, "planning is everything?" Perhaps there... Read More

The Google Revolution

Google is probably one of the single most important revolutions... Read More

Independent Search Engine & Directory Network (ISEDN) - Breaking News!

Watch out for a shift in the pay-per-click (PPC) industry,... Read More

10 Ways To Indirectly Get To The Top Of Search Engines

There are millions of web sites trying to get listed... Read More

Campaign Strategy for Paid Placement

Campaign strategy for Paid placement:A Paid Marketing campaigns provides immediate... Read More

How To Use PopUps With Google Adwords

One of the common issues that marketers face when using... Read More

The Fastest Way to Get Traffic to Your Site

Lots of people would like to get their Web site... Read More

MSN PPC Advertising Behavioral and Demographic Targeting: Killer App. or Achilles Heel?

Examining the failures of the web content design of many... Read More

The Cost Of Click Fraud

One of the biggest threats to the continued growth of... Read More

How Does Pay Per Click Marketing Work?

So how do people find my website? This is by... Read More

Google AdWords - A Quick Overview for Beginners

First of all, you know as well that Google is... Read More

So You Want Big Profits From Your AdWords PPC Advertising Campaigns?

So You Want Big Profits From Your AdWords PPC Advertising?... Read More

Tips for Maximizing Your Google AdSense Revenues

Despite what you may hear, the Google AdSense program is... Read More

Pay Per Click Advertising Can Be Very Risky Business

Click fraud is an unfortunate byproduct of the pay per... Read More

3 Adsense Tips To Dramatically Increase CTR

Here are three Adsense Tips, together with the required HTML... Read More

Pay Per Click Advertising - How To Uncover Profit-Pulling Keywords And Make Your Sales Soar

Choosing to bid on the right keywords can be key... Read More

The Perils and Pitfalls of Pay-per-click Advertising

In this age of speed dialing, T1 lines and other... Read More

Relevant Ads Increase Adsense Profits

If you've started using Adsense as a way to increase... Read More

The Truth About Pay-Per-Click Ads

Are pay-per-click ads the best method of getting customers to... Read More

Get Real-time Adsense Channel Stats And Find Out Which Ads Are Being Clicked

If you have multiple sites or multiple directories in your... Read More

Seven Tips To Getting The Nost From Your Google Ad Word Investment

With Google Ad Words . . .When a person searches... Read More