The Power of News!

Have you even been to CNN's website? Odds are you have, and have read quite a bit of news. The reason people read the news is because news reporters and anything news related really are almost always highley credited. If you see something on the news, odds are it's not any old half baked scheme, or false bit of information. This is why news coverage is the best!

To get started, you need to create and send out press releases. Now here is the tricky part. To get these releases popular and quickley put out, you need to make them very outrageous and catchy, because that is what the average news reader wants to read. Reporters are keen on this too, and can easily tell a good, eye catching article from a poor, false article.

Gimmicks sell! Do something outrageous on your release, like offering every 5th customer the package for free! Or you could even just give away a sample or tidbit about your product for a limited time. The limited time offer is great, as it offers incentive for a customer to make the sale quickly.

Many news reporters suggest putting something radical, almost offensive titles and information in your press releases, to garner the most publicity.

For example, I remember a friend of mine built a few computers for his father's business. His father was so proud of the work he got an article put up in the paper about his son's ability to work hard and put togethor good, solid computers. Within 2 weeks, they had recieved almost 20 phone calls from subscribers to that very same paper asking him to do the same with their business or private computers. That's a conversion rate of basically 100% Now can you tell me with a straight face that all of your visitors make you money?

Chris Everson

In The News:


State 'Site Ready' designation supercharges Industrial Park promotion
Rapid City Journal
That new state certification of the Industrial Rail Park as "Certified Site Ready" is a new tool that the Belle Fourche Development Corporation already is using to attract light to heavy industry. Greg Krajewski, the development company's executive ...

and more »

Soundrop releases music promotion mini-site platform
ArcticStartup
Soundrop releases music promotion mini-site platform. By Greg Anderson, July 02, 2014, Leave a Comment. Norway's Soundrop has gone through a few pivots since it released it's first product back in 2011. At the time it won Startup Weekend Oslo and was ...


MiLB.com

Manatees' jerseys support cancer survivors
MiLB.com
If you'd like a particular promotion to be considered for this feature in the future, please send it to benjamin.hill@mlb.com with the subject line: "Promo Preview" or send a Tweet to @bensbiz, hashtag "#promopreview." If you're reading this column ...

and more »

Caroline library announces promotion, new hire
The Star Democrat
DENTON — Caroline County Public Library Executive Director Debby Bennett and the Library Board of Trustees recently announced that Tara Hill-Coursey was hired as the new North County (Greensboro) Branch manager and Laura Powell was promoted to ...


The Star

Sheffield Wednesday: Mammadov club has promotion rejected
The Star
RC Lens, the French club owned by pending Owls buyer Hafiz Mammadov, has had an appeal over its promotion to Ligue 1 rejected. French football financial regulator the DNCG last month blocked Lens' promotion to the top flight due to irregularities in ...

and more »

Misleading Jackpot Cafe promotion banned by ASA
Gaming Intelligence Group (registration)
JackpotCafe.co.uk, the online gaming brand of Alderney-licensed Table Top Entertainment, has seen a promotion posted on a social networking site banned by the UK Advertising Standards Authority (ASA) for including misleading and unsubstantiated ...


AnandTech

LG G Watch Giveaway
AnandTech
Upon entering any contest, sweepstakes, or promotion (a “Promotion”) offered by anandtech.com (the “Site”), a website owned and operated by AnandTech, Inc. (“AnandTech”), you must agree to the following Official Rules and Regulations (the “Rules”) as ...

and more »

The readers' editor on… the Guardian and promotion of online gambling
The Guardian
I tend to agree with the reader that it is not the activity of betting that is problematical – the Guardian has had advertisements for betting on the site for 15 years. It is the promotion of betting in just a few clicks, especially as a decision must ...


The Official Site of Minor League Baseball
MiLB.com
The Chicago Cubs took another step closer to their apparently bright future Tuesday, promoting two of baseball's Top 100 prospects. Albert Almora, who ranks 14th overall and fourth among Cubs prospects, is on the move from Class A Advanced Daytona to ...

and more »

This Website Could Help Canadian Television
Huffington Post Canada
Occasional pieces Wild had posted critical of shows, or pointing out shortcomings in the way broadcasters promoted their Canadian programs, could lead to Wild being vilified and even "harassed" (her word for one such situation) by those who seemed to ...

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