Advertising For The Long Haul and Not the Short Term Gains

New Age Media Concepts issues its first article of many that will focus on the advertising and marketing industry. "If a young man tells his date she's intelligent, looks lovely, and is a great conversationalist, he's saying... Read More

Why Most Advertisements Stink!

Question: What do you think the most important part of any ad is? Your company name? Your telephone number? Your offer? Look at your own advertising. What stands out? What is in the largest print? If it's your company name or logo hold out your wrist so I can whack... Read More

Wheres Me Pot of Gold and Lucky Charms?

We already know this from our history books. If you want to make money today, you must first look back in time to the first time in history that a large portion of our country all tried to get rich at the same time in the same place. The first... Read More

Juice - Scam of the Decade or Opportunity of the Century

If you are an ardent web surfer and MLMer like I am, then I am sure you would have seen the sales pitch "Give away free broadband and earn 27 GBP each time". Depending on which side of the fence you are, this product is either God's gift to freebies... Read More

What?s the Score?

You may be aware that in a basketball game the assistant coaches keep an almost unending list of personal statistics for each player. Rebounds, assists, points, minutes played, etc. Why is that? Because they know that these individual statistics all add up to the bottom line. The final score.... Read More

How To Write More Powerful Brochures, Leaflets, And Catalogues

Probably the most interesting thing about brochures and leaflets is that they're seldom read in what we've come to know as the right order - as you would read a book. Rather in the same way that many people read magazines in dentists' waiting rooms, they will flick through brochures... Read More

Localized Advertising ? Door-to-Door Ad Distribution on the Fly!

Have you ever had to distribute door-hanger advertisements for your business? Have you ever employed door-to-door sales techniques to increase your brand awareness? Have you ever had to walk mile-after-mile repeating the sales pitch, over and over? Have you ever had to stand outside of an arena event and pass... Read More

Understanding Internet Banner Advertising

Banner advertising is an effective way of getting your advertising message seen on the Internet. Banner ads should not be your only online form of advertising, but they are an essential part of your online advertising mix.This article assumes that the reader knows what a banner ad looks like, but... Read More

In Advertising Bigger isn?t Always Better

If you have been following the recent advertising news you will notice that more and more major advertisers are looking to smaller ad agencies to handle their campaigns.Is it because they feel bad? Is it because they are cheaper? Or is it because they see the level of creative talent... Read More

Marketing Lessons I Learned in Chicago this Week...

I was in the fine city of Chicago this week to speak at a marketing conference. And I learned some interesting things: 1 - Traffic in Chicago is much worse than the allegedly bad traffic in Atlanta where I live. We left the hotel downtown at 3 p.m. and were... Read More

In The News:


Los Angeles Times

Advertising newsletter PennySaver shuts down; hundreds lose their jobs
Los Angeles Times
On its website, OpenGate said the PennySaver is the largest direct mail shopping publication in the United States, reaching 11 million people weekly. The publication includes coupons for a variety of businesses and advertisements for garage sales, pets ...

and more »

Big Food's Big Problem: Consumers Don't Trust Brands
AdAge.com
Eyeing a comeback, Kellogg recently moved Kashi operations back to La Jolla, Ca., and has pledged the brand will operate autonomously. The request-for-proposal for new Kashi advertising does not mention Kellogg, referring instead to the "Kashi Company ...


BIT

Video advertising on Facebook and other social media on the rise
San Jose Mercury News
Social media companies such as Facebook and Twitter are making a stronger push to attract lucrative video advertising as more people use computers and smartphones to watch videos online. And marketers have jumped on board, turning to social networks ...
How to use Facebook's Power Editor for advertisingBIT

all 6 news articles »

Fstoppers

Ask Me About How I Shot This Automotive Advertising Campaign
Fstoppers
Last year I had an exciting opportunity to shoot what I am told is the first combined Jaguar and Land Rover USA ad campaign now that they are both under new combined ownership. The goal of the campaign was to create content that would appeal to the ...


Google is waging a secret war against advertising fraud
Tnooz
MARKETING: Travel brands, marketers, publishers and countless others have experienced advertising fraud in various degrees. There are various processes used to try and combat it, but you know it's becoming a significant problem when Google, the biggest ...


CNBC

Meet Imgur and what it sees as advertising's future
CNBC
Imgur later this summer plans to roll out Promoted Posts, its take on native advertising or brand-created content. Working hand in hand with marketers, it will impart its knowledge on viral images and memes to help companies create customized items for ...


Forbes

Virtual Reality: The Next Big Advertising Medium Is Here
Forbes
Virtual reality is scarcely more than an expensive toy today, but advertisers are already salivating over the possibilities of reaching people with commercial messages while they're immersed in their Oculus Rift headset. That also sounds like an ...

and more »

Display Banner Advertising – Worth It Or Not? (Infographic)
Business 2 Community
After reading that, you might be thinking whether banner ads are still a legible form of advertising or not, whether display advertising is still alive. You know that's a very tricky question to answer. For a second, forget about banner ads and think ...


Ireland is already advertising itself as a gay wedding destination
PinkNews
Ireland's tourist board is not wasting any time in promoting the country as a gay wedding destination. The Republic of Ireland overwhelmingly voted to introduce same-sex marriage in a referendum last week, with 62.1% voting in favour and 37.9% voting ...

and more »

Legitimate Advertising Continues At Pirate Web Sites
Forbes
The Digital Citizens Alliance recently released a report: “Good Money Still Going Bad” which describes the continuing use of legitimate advertising at pirate websites in 2014. This follows a similar report “Good Money Gone Bad” released last year by ...

Google News
Showing 1 - 10 of 362 Articles
« Previous
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37
Next »

5 Newspaper Advertising Myths Revealed

What I'm about to reveal are myths that most people... Read More

How To Make Your Advertising Work!

Many believe that when it comes to advertising, it's a... Read More

Creating a Winning Logo

Creating a logo to get you noticed.When you're branding a... Read More

Advertising Inserts

One of the best and easiest ways to advertise without... Read More

Nine Power Words To Punch Up Your Ads

As every professional politician and public relations man knows words... Read More

2005 Super Bowl Ads... Winners and Losers

Well, Super Bowl XXXIX is history. Too bad for the... Read More

Add More Pizzazz To Your Ad For More Profits

I recently completed a Marketing Makeover for an Ad that... Read More

Why Would Anyone Want Your Business Card?

Do you remember how proud you were the first time... Read More

The Internet and Beyond - 12 Tips on Writing Better Brochures

Every year thousands of online businesses fail. None of them... Read More

Trade Writing - For Cash!

Often considered as "plain Jane's" of the print world, trade... Read More

Imaging Isnt Everything

Many home improvement contractors attempt to use advertising to expand... Read More

What Is Most Important ? Copy Or Pic?

When, some little time ago now, I first descended upon... Read More

Present Your Product On A TV Show for FREE

Would you like to get your new or existing Internet... Read More

Humor in Advertising

Many of the most memorable ad campaigns around tend to... Read More

Advertising For The Long Haul and Not the Short Term Gains

New Age Media Concepts issues its first article... Read More

Secrets of Getting Free Advertising

The opportunities for getting free advertising for your product or... Read More

Successful Print Advertising Designs

Do you often see print advertisements outdoors, as much as... Read More

Scrolling LED signs

Scrolling LED signs is type of LED signs that displays... Read More

3 Inside Secrets To Making You Richer Using Direct Mail!

Making money using direct mail isn't easy. And anyone who... Read More

Super Secret Tip For Using PPC Search Engine Advertising Successfully

It's not about traffic; it's about generating leads. That's right.... Read More

Small Business Image

The single easiest way to increase sales is to look... Read More

Secrets to Profitable Mail Order Products

The most profitable mail order products are simple... Read More

Advertising Headlines and How to Write Them

1. Attract prospects with your headline Use your headline as... Read More

Crazy Ads? Maybe Youre Just Out of The Demo!

My father called me to complain, again. He's 82 and... Read More

How to SAVE Yourself from Spending too Much Money on Advertising!

How much money have you spent in Advertising, Promotion &... Read More