Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:


Five Ways To Transform Your Email Marketing
Forbes
As you strategically approach your email marketing, consider the fact that 66 percent of consumers have made a purchase as a direct result of an email marketing message. Email is an easy-to-set-up, low-cost and high-return marketing channel. But it's ...


10 Top Email Marketing Services Firms in Singapore Named by topseos.sg for ...
Virtual-Strategy Magazine (press release)
The July 2014 edition of the rankings of top email marketing services agencies in Singapore has been released by the independent research team at topseos.sg. The rankings consist of the ten top email marketing services agencies in the online marketing ...
topseoscoza Announces July 2014 Ratings of Ten Top Email Marketing Services ...IT Business Net

all 61 news articles »

9 Email Marketing Rules You Have to Implement Today
iMedia Connection (blog)
As a modern marketer, email is at the heart of your online marketing efforts . . . so it's important to take the time to make sure that every aspect of your strategy is optimized. That's why I've developed a list of nine rules over the years that have ...


3 reasons why email marketing still works
L.A. Biz
For example: email marketing. When it comes to social media and marketing campaigns, email marketing doesn't have the glitz factor, but there are many good reasons for business owners to consider the strategy instead of ditching it for the next big thing.


Website & Email Marketing Manager
Publishers Lunch Deluxe (subscription)
We are currently seeking a Website & Email Marketing Manager to drive consumer awareness for HarperCollins Children's Books through various digital marketing programs. Creative and results-driven thinking is essential in this role as you establish ...


Emma Email Marketing Recruits Oracle Responsys Vice President
MarketWatch
NASHVILLE, Jul 23, 2014 (BUSINESS WIRE) -- Emma , a provider of best-in-class email marketing software and services, today announces the appointment of industry veteran Simon O'Day as its vice president of global. With more than 15 years of ...
Business WireVirtual-Strategy Magazine (press release)

all 6 news articles »

Tips for effective e-mail marketing
Inquirer.net
Bryan Wade, ExactTarget's Senior Vice President of Content Marketing credits this preference to marketers giving consumers control in email marketing. Consumers trust brands that they'll respect their preferences and receive information that's relevant ...


BusinessNewsDaily

How to Launch an Email Marketing Campaign (The 'Right' Way)
BusinessNewsDaily
Want to know the secret to a successful email marketing campaign? While there isn't a magical formula for overnight success, it's all about having the right strategy for your particular type of business and the products or services it has to offer ...


8 Vital Marketing & Sales Tools for the New Entrepreneur to Feel Complete
Forbes
The fact that relevant emails drive 18 times more revenue than general broadcast emails, (Source: Jupiter Research), your email marketing plan needs to include providing a rich experience for your audience. This should be backed by the goal of ...


5 deadly mistakes in email marketing
iMedia Connection (blog)
They're innocent enough mistakes and some not totally egregious errors. However, when not taken into consideration ... they can mean the difference between email marketing success and failure. Here are five deadly mistakes made in email marketing.

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7 Great Email Habits for the Beginning Internet Entrepreneur

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Taking Care of Busines... E-mail

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How?s Your E-mail Etiquette

In a fast moving global economy, e-mail offers you the... Read More

Autoresponders for Beginners

Hi you may or may not know that your Autoresponder... Read More

An E-mail Promotion Internet Marketing Strategy Works

E-mail promotion Internet marketing can help your home-based business expand... Read More

How to Make Your Email Smile

Technology has a tendency to be impersonal and unfriendly -... Read More

Email Marketing Best Practices

Now that we've explored the importance of sending permission-based email,... Read More

Benchmark Study of Email Database Services

-- Email Appending and ECOA Match Rates Revealed --NEWTON, MA,... Read More

Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need... Read More

Internet Tip of the Week: Seven Rules of Email

Now there is no law that says you have to... Read More

Save Time By Creating Email Signature Templates

If you're like me, there are certain types of email... Read More

Proven Techniques For Building A Responsive List

We've all heard those who have Internet business-success stories proclaim,... Read More

8 Tips to Increase Response in Email

Opt in email marketing is no different than normal direct... Read More

Email Marketing - The End Is Nigh!

Consider if you will the resources, the time and the... Read More

The Name Squeeze ? Should You? Shouldn?t You?

This is a little "beauty" of an idea if you... Read More

11 Extraordinary Ways To Expand Your Subscriber List

Here are 11 ways to expand your subscriber list: 1.... Read More

Email Marketing: How Much is Too Much?

I have a special new email address. It's in addition... Read More

E-Newsletter Layout: Add White Space to Improve Readability

White space in newsletters is like pausing in conversation. Take... Read More

Consumer Thinking and Email

In an article based on research done by emaillabs, MarketingSherpa... Read More

How You Can Automate Your Business Using Autoresponders

What is an Autoresponder?An Autoresponder is a program or service... Read More

My Emails Are Not Being Delivered. Black Lists and White Lists Explained.

Over 40% of all emails within your marketing campaign are... Read More

How to Start A Money Making Newsletter

Writing and publishing a successful newsletter is perhaps the most... Read More

10 Ways To Quadruple Your Sales with 232%

1. When you make your first sale, you need to... Read More

Hot List-Building Tips

Here are some hot list-building tips for you to grow... Read More

11 Creative Ways You Can Use Autoresponders

1. Pick 4 or more articles you've written that have... Read More