Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:

StreamSend: 6 Ways to Build Sales with Social-Powered Email Marketing
Business Wire (press release)
“Social media has transformed the way consumers make purchase decisions, gain more information about products and services, and find deals and purchase incentives,” said Dan Forootan, president of StreamSend Email Marketing. “With over one billion ...

and more »

Business 2 Community

How To Ignite Your Email Marketing Strategy
Business 2 Community
This email marketing service also determines how many emails don't arrive at a mailbox (for instance, if a mailbox is full or if the email address doesn't exist). You can find out why people unsubscribed. You can even see what time of day people are ...

Business 2 Community

How Seafolly Welcomes Subscribers With Email Marketing
Business 2 Community
Always be marketing: Seafolly subtly embeds a clean navigation bar in their email that promotes new arrivals, swimwear, clothing, and accessories. Although the main message of this email is “Welcome to the World of Seafolly,” Seafolly doesn't miss an ...

and more »

Business 2 Community

Instagram and Email Marketing = The Perfect Pair [Infographic]
Business 2 Community
It should come as no surprise, then, that to reach consumers with relevant content, marketers are increasingly leveraging social media—a language consumers both know and love—within email marketing campaigns. According to a survey conducted by ...
Movable Ink, Curalate Team To Bring Real-Time Social Content To EmailMediaPost Communications

all 7 news articles »

CEO and COO of AWeber - Email Marketing Showcase Their Customer Service Skills ...
Business Wire (press release)
BUSINESS WIRE)--In honor of National Customer Service Week, AWeber–a top email marketing provider ranked a leader for customer satisfaction–shows behind the scenes video footage of its CEO and COO inside the company's Customer Solutions ...

and more »

Business 2 Community

Email Marketing in the Era of 8-Second Attention Spans
Business 2 Community
When they present their content in a quick, condensed, and scannable way, it's easier to draw in the people who are ready to read more. When it comes to email marketing in the era of the 8-second attention span, the first rule of thumb is to present ...

What's the secret to Bonobos' email marketing program?
Articles By Category. Affiliate Marketing · E-mail Marketing · International Marketing · Merchandising and Design · Online Marketplaces · Search Engine Marketing · Search Engine Optimization · Site Search · Social Media · Video/Rich Media · Web ...

The One Thing You Absolutely Must Have to Succeed at Email Marketing
The National Law Review
Email marketing remains the most effective way to reach prospects and referral sources for all companies, including law firms. And there is one thing you absolutely must have to succeed at email marketing: a great mailing list. Whether you're in the ...

Silicon Valley Business Journal

How to improve your email marketing performance
Silicon Valley Business Journal
Combine email with SMS and the mobile technology we carry in our pockets every moment of every day, it's easy to see how small-business owners feel overwhelmed by all the choices and options that exist for marketing. Billions of people rely on email ...

2015 Email Benchmarks by Industry (subscription)
How do email campaigns' open rates, click-through rates, click-to-open rates, and unsubscribe rates vary by industry? To find out, Silverpop examined data from messages sent by nearly 750 companies representing 3,000 brands in 40 countries. A broad set ...

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Autoresponders = Automatic Internet Marketing Success

What if you could send out all the information that... Read More

Automatic Responder - The Secret of Super Affiliates Success

Congratulations, you just made a sale!Congratulations, you just made a... Read More

Sequential Autoresponders Build Customer Relatonships

A powerful reason for making the switch from using the... Read More

How Opt-in Email Marketing Helps You In Your Online Business

The consumer of today is increasingly bombarded by marketing messages... Read More

8 Ways to Get More Email Addresses On Your List ... Today

Whether you've got 100 or 100,000 people on your email... Read More

Why Use Permission-Based Email Marketing?

The goal of all marketing is to attract interest in,... Read More

How Email Etiquette Will Make You More Money through Loyal, Repeat Customers

When it comes to gaining and keeping customers, every website... Read More

The Lowdown: How To Create And Send HTML Email

I am frequently asked how to create and send HTML... Read More

Newsletters that Work

Offer a newsletter in a time frame that will be... Read More

A Review on Email Go Getter System (EGGS)

A Review on Email Go Getter System (EGGS) by Martin... Read More

Taking Care of Busines... E-mail

In this digital day and age, communicating through email is... Read More

Does Punctuation Really Matter in Email?

So much depends on choosing the correct mark of punctuation... Read More

Lesson #2: Different (and Profitable!) Ways to Use Smart Autoresponders

So, autoresponders allow you to automate the process of instantly... Read More

Why Does Nobody Visit My Web Site?

After endless hours of writing, designing and programming your brand... Read More

5 Rules of Forwarding E-mails

Forwarding of e-mails is one of the topics I get... Read More

10 Terrific Ways To Enlarge Your Subscriber Base

1. Create a unique selling proposition (USP).Developing a USP for... Read More

Choose The Right Business For You In Less Than 15 Minutes

3 Characteristics Of "The Right Business" ModelThe business must service... Read More

How To Create An Irresistible Subject Line For Your Next E-mail Promotion

As I logged into my e-mail account, I clicked on... Read More

12 Tips For Writing Winning E-mail

Learning to write more effective e-mail is a valuable skill... Read More

How You Can Automate Your Business Using Autoresponders

What is an Autoresponder?An Autoresponder is a program or service... Read More

An Unexploited Market: Striking Gold Without Searching for El Dorado

Companies have been focused on using the Internet to market... Read More

How to Build Your List

Your list is your life. If you do not have... Read More

Autoresponder Services that Boost Your Business

In the world of ecommerce, millions of sites are fiercely... Read More

You DO Have an Email List Dont You?

No matter what type of business you operate, you need... Read More

10 Netiquette New Years Resolutions

Happy New Year! New attitude? New habits? How about 10... Read More