Top 10 Business E-Mail Basics

When it comes to your business e-mail communications, you need to make an impression that can lend to the determination that you are someone that will be a pleasure to do business with.For your consideration below are the "Top 10 e-mail issues targeted at business men and women. These are... Read More

The Benefits of Interactive Online Characters

This Stanford University study surveyed the leading research on virtual agents and suggests that "social intelligence in automated interactions is good business. Research about interactive characters suggests substantial opportunities for them toenhance online experiences. The Major Points:(1) Human-Media Interactions Are Fundamentally Social(2) Character Interfaces Bring Social Intelligence to Online... Read More

Are You Backing Up Your BIGGEST Asset?

Have you ever accidentally lost an important file on your computer? Perhaps your computer crashed (again) or your cat sauntered over a dooming sequence of keys. Remember that little pang in your stomach you felt when you realized that file was gone for good? OK, now imagine losing your entire... Read More

What is Gmail?

Like most other prime search engines, the ability to freely giveaway an email account is a positive tool that signals to the user community that this search engine is here to stay! Google is no different in this approach. Recently, Google has been beta testing Gmail. Google's very own email... Read More

Lost: 200 emails gone missing. Last seen on the 25.10.2003

Sound familiar? Ever wondered what happens to those unopened emails that you see in your stats from your latest email campaign/newsletter? Yep, you guessed it-their mail servers are doing it for them. This is what is referred to as a "False Positive". It means that although the recipient has opted... Read More

9 Tips To Help You Write More Powerful Emails

1. Make the effort to learn about the etiquette (these days known as "netiquette") involved in writing emails. There are loads of good reference websites and books about the internet which will tell you the basics. I know it might seem a bit precious to attach so much importance to... Read More

Tips to Bounce-Proof Your Email List

Keeping your email lists fresh is critical to the success of your online marketing and e-commerce efforts. In the early days of the Internet, the novelty of web sites and free e-newsletters made acquiring customers online all too easy. With customers signing up in droves to hear your latest offers,... Read More

Tips to Build Your Email Address Database

WHY BUILD YOUR EMAIL ADDRESS DATABASE? Gaining your customers' email addresses will: Provide an additional channel for reaching your customers Increase the ROI of your marketing investments Significantly reduce your customer acquisition and marketing costs Allow you to easily measure the impact of your marketing campaigns Increase your customer... Read More

NCOA for Email - Is Your Email Address List Clean and Up-To-Date?

Introduction Shrewd marketers devote a great amount of attention to crafting their email messaging campaign. They scrutinize the subject line, fuss over the content, and carefully monitor the timing of delivery. Once the perfect message has been created, it is just as important to focus on its successful delivery... Read More

What?s the Value of an E-mail Address?

Although it may not be practical to put a dollar-sign value on an e-mail address there are many financially-savvy reasons to start collecting e-mail addresses if you haven't already begun. If you have, keep reading for a few more tips on e-mail address collection at the end of this article.... Read More

In The News:


Waterloo Cedar Falls Courier

Email marketing connects your business with customers
Waterloo Cedar Falls Courier
Push marketing sends your message out into the world. It can include email marketing, traditional mailings and contacting prospective customers by phone. Unfortunately, most people do not want to talk to a telemarketer, and many throw away unsolicited ...


Are You Getting the Basics of Email Marketing Right?
Huffington Post
If you're looking to market your business online, you'll definitely want to think about email marketing. Of all internet marketing options, business owners rated email marketing as having the second highest ROI, with 72% describing it as 'Excellent' or ...


Business News Daily

5 Fast Fixes to Jumpstart Your Email Marketing Strategy
Business News Daily
Sending out an email newsletter may seem like an easy task, but if you think that all you have to do is make a template, add in new content and hit send, you're not likely to see the results you want. Email marketing requires a lot of careful planning ...


Business News Daily

Best Email Marketing Software for Small Businesses in 2015
Business News Daily
We know that different businesses have diverse email marketing needs. We researched and reviewed dozens of email marketing software and came up with the ones we think are best for a variety of business types. Here is a roundup of our top picks and an ...

and more »

Huffington Post

Email Marketing Best Practices for Lead Generation
Huffington Post
When the trigger of events happens, your email marketing system automatically sends out a series of emails. The emails have content tailored to the sort of person who would take that particular action. This basically lets you automate your follow-ups ...


Map Out Your Email Marketing Game Plan -- Part Three
Huffington Post
Welcome to the final piece of this 3-part series, your guide to mapping out a successful email marketing game plan. If you haven't read parts one or two, feel free to take a look and get yourself acquainted with the concept of email marketing. Come ...


Email Marketing: MailChimp vs. Campaigner
PC Magazine
Email marketing is a hugely effective way for a business to share its content, promote its services, and retain customers. There are many companies that can help you manage your email campaigns and track your success, and we recently reviewed a big ...


Business 2 Community

15 Ways to Synchronize Social Media and Email Marketing
Business 2 Community
Social media and email marketing are two of the most widely used digital marketing tactics. They've both had their ups and downs over the years, and been subject to wild speculations, but they're still here and still performing. People will just laugh ...


Adweek

3 Ways Email Is Embracing the Trends That Were Supposed to Make It Obsolete
Adweek
Savvy email marketers are even going beyond personalizing your messages based on what you've done in the past and are starting to tailor messages based on what you'll likely do in the future. Lancelloti-Young said Sailthru is "putting our eggs in this ...


Business 2 Community

5 Email Marketing Tips To Engage Your Subscribers
Business 2 Community
Email marketing is the oldest and probably the most misused Internet marketing tool. Let's start with an overwhelming fact: every day 196.4 million emails are sent worldwide and nearly half of them (80.2 millions) are newsletters. These numbers are ...

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A Review on Email Go Getter System (EGGS)

A Review on Email Go Getter System (EGGS) by Martin... Read More

Raid Your Autoresponder Attic For Content

Why you need new website content.Finding or creating good content... Read More

The Goose That Lays Golden Eggs

Ever wondered what it would be like to have a... Read More

Autoresponder Tips

An autoresponder is useful for, well, responding to people who... Read More

Email Marketing 2005?Do?s & Don?ts

Email Marketing 2005?Do's & Don'ts1. Make sure all your email... Read More

Use Permission Based E-Mail Marketing to Promote Your Home Based Business

With all the negative Publicity that S.pam is Getting, Permission... Read More

The Ultimate Business Network: One Secret Power of the Masters

Dear Friend:If you're out there networking and have been for... Read More

The 12 Most Common Newsletter Design Mistakes

Your newsletter's success depends on its design. An attractive, easy... Read More

Effective Email Marketing

I've been sending out email camapigns for clients for over... Read More

Why Email Marketing Matters

According to a study by the Winterberry Group, email marketing... Read More

A Guide To Automated Email Marketing

You've probably heard the expression, 'the money isin the list'.... Read More

Why You Need a Newsletter

If you're a small business owner you definitely need promotion.... Read More

Virtual Marketing in a Tangible World

One of the greatest challenges facing business owners and managers... Read More

DoubleClicks Q3 2004 Report Shows Bulk Email Marketing Eficiency Increase

Wednesday, December 15 2004 at 16:00 EET... Read More

Your Money Is Still In Your List - Build It!

You are a home business entrepreneur. You have just built... Read More

Introduction to Autoresponders

If you've reached the point of exhaustion trying to keep... Read More

Using Mirror Pages Effectively

Thought I would share with you a very effective technique... Read More

Let The Email Wars Begin

Things just got a lot hotter in the hyper-competitive world... Read More

Add Email To Your Marketing Mix

If you are serious about adding email to your marketing... Read More

Spam Check Your Newsletter for FREE

Spam is a bigger and bigger problem nowadays. Recently Ralph... Read More

All I Really Needed to Know About List Building I Learned From Stephen King!

I have always been an avid reader of Stephen King's... Read More

Building Your Own Goldmine - The Golds In The List

The best way to make money on the Internet is... Read More

Use the ?Reply All? Function in Email Judiciously

Type "email etiquette" into the search bar of any popular... Read More

Analysing Autoresponders

An autoresponder is an automatic or software-mailing program. Why... Read More

What Is Wrong With Email Marketing?

If you are active on the web promoting your products,... Read More