In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is 600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:


Digital Marketing Is A Great Equalizer For Startups
Forbes
Most technical entrepreneurs cringe when they finally realize that marketing is still king, despite the power of technology, and they are up against competitors who have a hundred times their spending power. Luckily, the digital revolution has been a ...


The rise and rise of 'invective marketing'
Forbes
There is a new trend in marketing that no one is talking about. It's a subset of social media and it is very niche, but for some it works like a charm. It's called invective marketing – at least it is now. It turns out being despicable to people online ...


Memeburn

Integration: marketing's new holy grail
Memeburn
The scale, scope and sheer onslaught of the technology that marketers need to work with and understand have exploded. Since the last decade, there's been massive growth in the marketing technology that underpins every aspect of managing a brand.

and more »

Entrepreneur

An Effective Digital Marketing Strategy Starts With Knowing Your Customers and ...
Entrepreneur
As digital marketing continues to expand, it has become more important than ever for companies to learn how to succeed. According to a report published by Ascend2, lack of effective strategies remains the most significant obstacle to succeeding in ...

and more »

Entrepreneur

Content Marketing Strategies You Can Steal
Entrepreneur
What's the profile of a modern, best-in-class content marketer? By modern I mean someone who is using new tools and resources (social media, video and data) in concert with traditional marketing programs. And by best in class I mean someone who is ...

and more »

The Guardian

Five brands leading the way in omni-channel marketing
The Guardian
Delivering campaigns seamlessly across channels should be a high priority for marketers, especially when you consider that 60% of online adults in the UK and US now use two or more devices every day. But with media convergence pushing marketers ...


Music Marketing In The Modern Era
hypebot.com
As 2014 comes to a close, musicians can find little to be optimistic about. The decline in sales continues and it appears that the only album that will have platinum sales this year will be Taylor Swift's 1989. By this time last year, we had only five ...

and more »

VentureBeat

Startups: Does your marketing feel like a gift or a re-gift?
VentureBeat
One of the biggest marketing mistakes I see startups make as they try to grow their customer base is talking about themselves too much. While this may be an effective way to get VCs excited about your business, it often fails to excite the target consumer.


MarketWatch

Is staying closed on Thanksgiving a sly marketing move?
MarketWatch
But marketing professionals are questioning if statements like this are, in effect, a sly form of promotion – a way to tout the company's values and therefore woo consumers to the stores when the shopping season begins in earnest on Black Friday.

and more »

5 Content Marketing Ideas for December 2014
Practical Ecommerce
Christmas, New Year's, new trends, astounding facts, and interviews are all good ideas for content marketing in December 2014. Content marketing is the art and science, if you will, of creating, publishing, and distributing content — blog posts ...

Google News
Showing 1 - 10 of 1321 Articles
« Previous
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73 74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92 93 94 95 96 97 98 99 100 101 102 103 104 105 106 107 108 109 110 111 112 113 114 115 116 117 118 119 120 121 122 123 124 125 126 127 128 129 130 131 132 133
Next »

Stop Searching - Joint Ventures are the Solution to Doubling Your Business

First, define the end user (or ideal client) of your... Read More

Census Data Mapping for Small Business

When studying the demographics of an area for a business... Read More

For Market Breakthroughs, Put Timing on Your Side

In today' s marketplace, the pressure for immediate bottom-line results... Read More

Will Googles Gmail spell trouble for Email Marketing.

We wait with baited breath for the anticipated launch of... Read More

Direct Mail Still Works!

Direct Mail CampaignsDespite the proliferation of communication facilitators--mobile phones, faxes,... Read More

Tipical Mistakes in Marketing

To prevent the risks of a promotion campaign for our... Read More

Flesh Eating Spiders And Other Marketing Horrors

After a friend was bitten by a spider, I decided... Read More

How to Leverage Your Most Powerful Marketing Tool

Second in a series of three articles:What if you could... Read More

Read Your Markets Mind - 3 Great Market Research Resources

Starting a new online business, developing a new product, launching... Read More

The Fine Art of Relationship Marketing

The buzzword these days is "relationship" marketing. Just what is... Read More

Wooing Women With Packaging

In just one month three California vineyards have introduced new... Read More

A Great Marketing Model ? Utilizing the Power of OPM

Staying ahead of the marketing curve seems to be a... Read More

The Importance of a Marketing Plan

There aren't many things in life that you would get... Read More

Demographics For the Masses

Information is the lifeblood of the economy. That's especially true... Read More

How to Critique Your Own Yellow Page Ad

Forget what you know about your business Your goal is... Read More

Why You Dont NEED a Marketing Plan

If you pick up a copy of the November 2003... Read More

Database Marketing: Secrets To Skyrocket Your Online Profits Using Database Marketing

What is database marketing?Database Marketing is the gathering and storing... Read More

Networking Basics Turn Yourself Into A Profit Making Giant

I would like to introduce you to one of my... Read More

Mortgage Originator Marketing ? Differentiate or Die

One of the best ways to attract more clients is... Read More

Keeping Marketing Simple / Ten Simple Steps

1. Business CardsIt is very important to market yourself via... Read More

Take The Test: Does Your Marketing Copy Sell?

Your marketing materials must grab your prospect's attention long enough... Read More

Promotional Magnets: Promotion that Sticks

Some people are happy with just a business card. For... Read More

Sell Your Name, Not Your Product

Do you know what the majority of people sell? I... Read More

3 High-Impact Fixes For Your Marketing Woes

How many times has your competitor gotten one over on... Read More

Six Ways to Boost Response on Your Surveys and Gain More Useful Information

So... you spend time and effort putting together a survey,... Read More