|
|
|
|
|
|
|
|
In Sickness And In Health
I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More
Marketing on a Budget
A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More
10 Powerful Marketing Tips
1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More
Customer Lifetime Value - The Key To Maximizing Your Profits!
The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More
Write Articles WITHOUT Writing!
Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More
Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients
We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More
Turning The Casual Scanner Into A Buyer
The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More
Direct Mail
Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is Ł600... Read More
Top 10 Marketing Pitfalls
Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More
What Does It REALLY Take to Be Making 6-Figures as a Service Professional?
Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More
ZDNet
ZDNet
However, this is in conflict with marketing because creating something special to evoke emotional responses that people have never had is too "surprising" and risky, Jaques explained, noting it could be a double-edged sword that could evoking negative ...
CBC.ca
Quartz
Yahoo put a lot of marketing behind the revamp of its long-neglected photography service Flickr, unveiling the new look yesterday at a glitzy press conference in midtown Manhattan attended by the mayor of New York and hordes of journalists lured there ...
Yahoo unveils complete overhaul of FlickrMarketing
Could Flickr Become The Next Big Social Network For Musicians?hypebot.com
all 161 news articles »
Los Angeles Times
The Mogreet team will join Los Angeles company Payvia, and Mogreet founder and Chief Executive James Citron will become Payvia's chief marketing officer. The combined company will have about 150 employees, most of them in L.A.. Payvia offers direct ...
Mobile Payment Startup Payvia Buys Mogreet To Add Messaging-Based ...TechCrunch
Payvia snaps up Mogreet to bring MMS marketing together with carrier billingVentureBeat
Payvia Acquires Mobile Marketing Company Mogreet - The Next WebThe Next Web
InternetRetailer.com -Los Angeles Business Journal -Fiercemobilecontent
all 14 news articles »
TechCrunch
“Payment marketing” startup Swipely is announcing that it has raised $12 million in Series B funding. Although founder and CEO Angus Davis (who founded TellMe, which was acquired by Microsoft) said that he's focused on “looking forward to the future ...
and more »
Business Insider
The technical hurdles are formidable. In a new report from BI Intelligence, we take stock of cross-screen marketing, digging into the measurement and analytics problem, and offer a side-by-side comparison of the different mobile tracking technologies ...
and more »
Mlive Kalamazoo
Mlive Kalamazoo
Josh Elledge, who makes his living teaching others how to cut their grocery bills in half, offers five tips for never wasting food again in the column below for MLive.com. His coupon website SavingsAngel.com got its start in West Michigan, when he ...
Entrepreneur
When you're marketing to millennials, authenticity is key. "Millennials can see when they're being marketed to or told a story," Serro says. False messages make the company seem untrustworthy, which is often a dealbreaker when so many companies are ...
Marketing Week
9 to 5 Mac
Apple remains the most valuable brand in the world, in an annual ranking by market intelligence company Millward Brown, reported in Marketing Week. The Millward Brown Brandz rankings take into account both financial strength and brand equity, ...
BT and Visa debut in most valuable brand listsMarketing Week
Which Brand Bested Google to Become 'World's Most Valuable Brand'?Mobile Marketing Watch
Apple remains the world's most valuable brandMarketing
all 61 news articles »
All Things Digital
HasOffers, a four-year-old company that helps companies track its affiliate marketing programs, has raised their first outside funding — a $9.4 million round led by Accel Partners, along with angels including RealNetworks founder Rob Glaser. The ...
Kaiser Health News
Marketing New Health Insurance Options Poses Challenges. Print · Share · Email. Topics: Health Costs, Marketplace, Insurance, Health Reform. May 21, 2013. The Wall Street Journal explores issues surrounding the health law's "navigators," a small army ...
and more »
|
|||||
|
|
|
|||
15 Commandments Of Creating A Wealth Pulling Niche
Niches are like bathrooms; you never notice them until you... Read More
Top 5 Ways to Generate Qualified Leads for Your Small Business
Do you ever wonder if you could be doing a... Read More
Whats Your NICHE Market ? III ?
What effect are the baby boomers having on the economy... Read More
Reverse The Risk And Boost Your Profits
As a business owner or marketer, if you don't reverse... Read More
Business Marketing Strategies
For many small business managers, finding the time and commitment... Read More
Your Marketing Plan - Prerequisite to Success
Marketing is a vital aspect of a business' operations. It... Read More
Stop Searching - Joint Ventures are the Solution to Doubling Your Business
First, define the end user (or ideal client) of your... Read More
How to Use Direct Response Post Card Decks as a Valuable Market Research Tool
Market research specialists have discovered a new tool which enables... Read More
How to Turn Your Promotional Products Expense Into a Profit Center
If you use promotional products you probably already know the... Read More
Corporate Cleavage
I enjoy cleavage as much or even more than the... Read More
What Are Focus Groups & How Do They Work?
Businesses and other organizations use focus groups to research consumer... Read More
Grab Your Audience by Focusing on Benefits
Have you ever chosen to pay attention to someone just... Read More
Unleash the Power of Post Cards
Direct mail marketing is essential for a business to survive.Choosing... Read More
Down To The Wire
When you want to win and woo new clients with... Read More
Create Your Own Rumors
A consultant new in the city asked me how I... Read More
A Complaint? It?s a Compliment! - 7 Tips for Dealing with Complaints at Trade Shows
A Complaint? It's a Compliment!What made you mad last week?In... Read More
How to Market and Protect Your New Ideas
The intellectual property transfer market is now estimated to be... Read More
Good Vibes/ Bad Vibes
Have you ever walked into a store or business and... Read More
Three Simple Keys Will Make Your Customers Stick
Do you spend a lot of time and energy courting... Read More
Keeping Marketing Simple / Ten Simple Steps
1. Business CardsIt is very important to market yourself via... Read More
Beyond Fear And Greed: Emotions That Sell
Fear and Greed. The stock-in-trade of sales. Appeal to them,... Read More
Increase Repeat Business and Referrals with Direct Mail
So you have been writing mortgages like crazy now for... Read More
Getting Your Services Used
Every day I talk with professional service providers who do... Read More
Telemarketers Dont Like Them? Heres An Idea For Ya!
Telemarketers... ooohhh... I'll bet we've all got a nice story... Read More
How To Successfully Launch A New Business Activity
I often talk with business owners who tell me how... Read More
The Seven Keys to Marketing Genius: The Complete Guide to Increasing Your Marketing IQ
How smart is your marketing? Do you follow the crowd... Read More
7 Proven Tips To Market Your Cleaning Business
Marketing your cleaning business is something that you will already... Read More
Stay in Touch with Leads and Get More Closes
How many leads have come into your business since the... Read More
Why Trying to Get the Appointment Can be a Recipe for Dis-Appoinment
Why Trying to "Get the Appointment" Can be a Recipe... Read More
John Kerry, Amazing Direct-Marketer!
If you want to uncover a little secret about how... Read More
8 Instant Ways to Create Consistently Successful Marketing Campaigns
It's almost a given that when I speak to a... Read More
Time for A Marketing Tune-up
If you have been in business any length of time,... Read More
So What Do You Do?
Once you have the attention of a business prospect, at... Read More
Packaging Trends You Cannot Overlook (part #1):
1) People are buying in smaller quantities. Our busy lifestyle... Read More
How Simple, Small Changes Can Add Real Money To Your Pocket
I want to share with you a story. This story... Read More
Work Backward And Make More Sales!
It goes against the grain, especially for those of us... Read More
To Be Successful Sell to Wants not Needs
My mother used to tell me, tongue in cheek, that... Read More
Making Networking Work
Several years ago, "networking" was the hot buzzword. Everyone was... Read More
Looking for Sky In All The Wrong Places
Ever sit with a single puzzle piece of clouds and... Read More
Growing Your Brand Assets
Okay. Raise your hand if you think brand management is... Read More
Assumption Based Marketing Vs. Fact Based Marketing
One of the most common mistakes in marketing is making... Read More
Sales and Marketing: Can One Exist Without the Other?
Simply put the marketing people and the sales people depend... Read More
Top Web Site Blunders by Coaches, Consultants and Experts
Of all the web sites belonging to coaches, consultants and... Read More
Beware of Magazine Style Yellow Pages Ad Design.
I have been designing Yellow Page ads for the past... Read More
Write It and They Will Come ? 5 Ways that Written Information Products Can Help You Build Your Busin
Whether it's a downloadable report available from your website, a... Read More
Shine a Spotlight on Your Professional Service Firm
As a life-long dancer, I know a bit about the... Read More
Why Pay for Online Press Release Distribution?
We've all heard that "free advice is worth what you... Read More
The Six-Step Process That Grows Your Business
1. Examine your clientele and define your ideal client. Of... Read More
Non-Profit Success Requires Ongoing Marketing
In a crowded marketplace of ideas, it is important for... Read More
Marketing Success - Marketing Strategy - Brand Identity Guru
Marketing message x Credibility x Visibility = Marketing SuccessThese three... Read More
Marketing Marketing |