In Sickness And In Health

I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.Even worse, the business would not be able to generate revenue for the owner when it... Read More

Marketing on a Budget

A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn't have to cost a fortune. Often, it's the personal touch that seals the deal. Here are ideas... Read More

10 Powerful Marketing Tips

1. Print your best small ad on a postcard and mail it to prospects in your targeted market. People read postcards when the message is brief. A small ad on a postcard can drive a high volume of traffic to your web site and generate a flood of sales leads... Read More

Customer Lifetime Value - The Key To Maximizing Your Profits!

The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on... Read More

Write Articles WITHOUT Writing!

Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to... Read More

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients

We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries. Yet amazingly, many business owners seem determined to drive away business! Every example cited here is based on true, thoroughly documented experiences, with both newbie business owners and five-star marquee players.1.... Read More

Turning The Casual Scanner Into A Buyer

The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy. That's why you should ensure that your copy is scanner friendly. That means placing headlines,... Read More

Direct Mail

Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600... Read More

Top 10 Marketing Pitfalls

Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).The problem is you don't realise you have fallen into one of... Read More

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?

Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same... Read More

In The News:


Forbes

5 Trends Your Marketing Team Should Budget For In 2015
Forbes
Divvying up your marketing funds isn't a fun or easy task, so you've likely pushed it off as long as possible. You've told numerous vendors, β€œWe'll look at that for our 2015 budget,” but budget season is quickly approaching β€” and you need to make a ...


The Guardian (blog)

Marketing agencies have completely missed the potential of digital
The Guardian (blog)
I believe we've accomplished nothing with new technology in marketing. We've missed the entire point of it all; we've taken the revolutionary power of digital and found a way to adapt it to what we had. It's always been this way because paradigm shifts ...


The content marketing trends your business should be implementing
The Next Web
Through proper content marketing, businesses can build their brand, raise awareness, and engender trust. This type of marketing positions businesses as credible and reliable information sources. Sharing and promoting content related to your particular ...


12 Essential Elements of a Social Media Marketing Strategy
Business 2 Community
12 Essential Elements of a Social Media Marketing Strategy image 12 Steps for a Successful Social If you want to attract and engage social-media fans and followers β€” and convert them into paying customers β€” you need to map out a clear, goal-oriented ...

and more »

4 Awesome Free Digital Marketing Resources
Business 2 Community
ou can't put a value on an effective digital marketing resource. In some cases you don't have tooβ€”-you can effectively reach your target audience using free resources. Appropriately using the free tools available you can still create a niche, find the ...


How a TV Show From Korea Sparked a Marketing Craze in China
AdAge.com
The quirky show "My Love From the Star," which ABC is adapting for the U.S. market after its success in Asia, has touched off a marketing megatrend in China, where its stars have been tapped to sell Coca-Cola, KFC chicken, Samsonite luggage, ...


Jamaica Gleaner

Michelle Cunningham: Marketing in aid of youths
Jamaica Gleaner
When you think of marketing, branding a product or finding a niche market for it may be the first thing that comes to mind. But Michelle Cunningham is more than a marketing executive. She is using her skills to help young people find their place in ...


Huffington Post

Top 5 Marketing Tips for Indie Authors
Huffington Post
My fellow writers often ask my advice on various aspects of writing and publishing, not because I've enjoyed great success (though I have enjoyed moderate success), but because I've tried just about everything. I've run discount promotions, blog tours ...


topseos.com Releases October 2014 Rankings of Ten Best Digital Marketing ...
Marketwired (press release)
NAPLES, FL--(Marketwired - October 20, 2014) - topseos.com has named the top digital web marketing services in the online marketing industry for the month of October 2014. Thousands providing solutions within the industry are put to the test in order ...
One Hundred Best Social Media Marketing Companies Named by topseos.com ...mediacaster

all 10 news articles »

6 Tools To Jump Start Your Video Content Marketing
Forbes
Content marketing is more than a trend. It's here to stay. The only thing that seems to have changed as the technique has evolved is the media through which marketers reach out to customers. Content marketing has moved from social media and blogs to ...

and more »
Google News
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The Top 10 Ways to Market your Business or Professional Practice Without Networking

While focused, strategic networking is usually the most efficient way... Read More

Consider Consumer Psychology

In your marketing efforts, be they on or offline, it's... Read More

Massage Therapists Can Now Make More Money

As a massage therapist, your income is usually limited by... Read More

The Top Ten Ways to Get Beyond Networking And Generate Cash-Building Exposure

Gain the exposure you need to succeed with these ten... Read More

Grow Your Business By Getting Your Customers Buying From You More Often - 35 Ideas

35 Ideas to Spark Your Creativity:There are 3 ways to... Read More

Send Postcards To Save Money and Cut Through E-mail Clutter

Use your computer to send personalized color postcards in quantities... Read More

10 Reasons Why Businesses Fail at Marketing.

1) They don't fully understand it.Perception: Marketing is advertising. Reality:... Read More

How to Save Time and Achieve More by Creating High-Leverage Marketing Assets

The single biggest, non-renewable asset you have is your time.... Read More

Loan Officer Marketing ? How Branding Shapes Your Prospects Perceptions

Social scientists have proven that people experience what they come... Read More

How Toyota Captured the #1 Market Share . . . Through Solid Decision-Making!

How Toyota Captured the #1 Market Share . . .... Read More

What Our CAT Taught Me About Marketing!

Toby is one of our two family pets (both cats).... Read More

More Scams! Do you Really Believe It?

Quit spreading those chain letters, nothing is going to happen... Read More

Business Promotional Items ? How to Stimulate Word of Mouth Advertising

If the promotional items you give out end up in... Read More

Your Marketing Message - Could You Wring More CASH Out Of It With This Ancient Japanese Discipline?

When it comes to your marketing message, the little things... Read More

Marketing vs Selling - Why Theres A Difference

Marketing is something that we do to let people know... Read More

Use a Guarantee In Your Headline To Increase Trust

Sometimes you can use a guarantee effectively in your headline.... Read More

Free Sample Sales Letter: Example of How to Write a Persuasive Business Marketing Letter

Here is an example of a business-to-business sales letter mailed... Read More

Top 5 Ways to Generate Qualified Leads for Your Small Business

Do you ever wonder if you could be doing a... Read More

Deceptive Marketing and Procrastination

Procrastination is every marketers worst nightmare.This applies on three fronts.Firstly... Read More

Marketing The Real You

I often wonder how the practice began of pretending to... Read More

Mortgage Marketing - What Your Client Wants

Your business depends on the success of your marketing efforts.... Read More

Effective Marketing for Small Businesses

Effective marketing for the small business begins with market researchIf... Read More

The Secret to Good Writing

Skilful business writing involves getting your message across simply and... Read More

How Important is Your Marketing?

Bob called last week from Phoenix, Arizona with some stunning... Read More

Top 5 Tips For Media Selection

Marketers have a wide variety of media at their disposal.... Read More