What is Google AdSense?

In the mid 1990's websites used to earn income by receiving money from advertisers by publishing or allowing companies to deploy a banner ad campaign on your website. Usually these banners would be brilliantly designed to catch the eye of the consumer along with a short message. The website in... Read More

Surefire Google Adwords Formula

Success with Google Adwords isn't quite as easy as some would have you believe. Still just about anyone who is persistent can succeed if they'll but implement a consistent testing program. Since testing can produce a nearly constant improvement in your click through rate (CTR). Here's the surefire... Read More

Are Small PPC Search Engines Really Worth The Effort?

Are Small PPC Search Engines Really Worth The Effort? The final answer is "Maybe." Hey...Whadya expect? I'm an attorney! But let me explain further. The correct answer to almost any marketing question is "to test." That's the only way you really know the true answer. But we can learn... Read More

Who Else Wants To Maximize Their Google Adwords Success?

Who Else Wants To Maximize Their Google Adwords Success? Discover Three Simple But Incredibly Powerful Strategies That You Can Implement Right Now About The One Thing You Must Do To Ensure An Awesome Adwords ROI! By Mark Meyers If you are not familiar with Using Google Adwords,... Read More

Paying for Website Visitors: The Allure of PPC for Small Biz Owners

There are good reasons why many webmasters and website owners choose to pay for visitors to their website as opposed to the involved and often grueling method of search engine optimization. Improper SEO may not only waste time and resources, there is never a guarantee that what your site is... Read More

Understanding Google AdSense

Google AdSense allows webmasters to dynamically serve content relevant advertisements on web pages. If the visitor clicks one of the AdSense ads served to the website, the website owner is credited for the referral. Google's AdSense program essentially allows approved websites to dynamically serve Google's pay-per-click AdWord... Read More

Google AdSense Rewards Content with Adversiting Revenue

If you've been looking for an easy way to increase your website's revenue, Google AdSense may be your answer.Google AdSense is a phenomenal new advertising revenue program that is taking the Internet by storm. It was specifically designed to enable content rich sites to increase their advertising revenue simply by... Read More

Pay Per Click: Whats It All About?

No doubt you've heard the phrase "pay per click" before. This refers to any type of advertising where you only pay per click-through.Traditional Web advertising, such as banner ads, charged advertisers based how many people SAW your ad. But with pay-per-click deals, you only pay for how many people actually... Read More

Pay-Per-Click Marketing & Natural Search Engine Traffic

PPC advertising has many great benefits. First of all, you get your traffic going quickly. I have used this advantage many times. I test new products and even new websites through PPC advertising before making a decision to promote or scrap my new website or product idea.I am a firm... Read More

5 Tips to Pay-Per-Clicking

Hi, my name is Darryl Power and I have been using the internet for about 3 years. I used every way possible to generate traffic. But it was not until May 2003 when I found overture did my success really take off. But I am not here to tell you... Read More

In The News:


When a Facebook PPC Campaign is Not a Good Idea
Business.com
Therefore, Facebook penalizes stale ads. This means that PPC campaigns are simply not economically feasible on Facebook unless you update your ads on a regular basis. Facebook measures the "Quality Score" of the PPC ads you place on its network.


Search Engine Land

How is Mobile Search growth changing PPC advertising?
Browser Media (blog)
Bearing this in mind, Google is enhancing a lot of mobile ad features to help advertisers get in front of their customers when they are in the key stages of search; 'I want-to-know', 'I want-to-go' and 'I want-to-buy'. Many of the features mentioned ...
Is There Hope For Your Prospective PPC Client Or Campaign? Giving PPC ...Search Engine Land
How Much Does Google AdWords Cost?WordStream (blog)

all 8 news articles »

Business 2 Community

Tackling the 3 Biggest Mobile Advertising Mistakes in Your PPC Account
Business 2 Community
Given these stats, we decided it was high time to buckle down and figure out what PPC advertisers can do to nail down more mobile conversions. With the guidance of WordStream's expert data scientist, Mark Irvine, I was able to identify the top three ...

and more »

Practical Ecommerce

SEO: Study Shows Incremental Clicks with Branded SEO Plus PPC
Practical Ecommerce
Bing Ads released more information this week on its study of the additive effect of paid search ads and organic search performance. According to Bing, one plus one really does equal three. The research Bing Ads conducted in December 2014 analyzed 3 ...


Hitchhiker's Guide to Ecommerce PPC (Infographic)
Business 2 Community
Some organic, some PPC (pay per click) advertising, retargeting, Facebook ads and more. But to put paid advertising to work, you have to know how the experts are doing it, otherwise you could run into cash-burning black holes without anything to show ...


3 Trends That Will Change the Future of Online Advertising
Business 2 Community
We try to write a roundup of the most impactful changes in Google AdWords each year, to help marketers keep up with the constantly changing PPC scene. It's not just AdWords, though – the entire online advertising industry is changing at a rapid clip.

and more »

topseos.com Announces Disruptive Advertising as the Top Enterprise PPC ...
SYS-CON Media (press release)
NAPLES, FL--(Marketwired - May 20, 2015) - topseos.com has reported the rankings of the 10 best enterprise PPC agencies for May 2015. Disruptive Advertising has been named the best agency due to their impressive performance during the topseos.com ...

and more »

Business 2 Community

Hello Content Marketing, Goodbye Ads…Sort Of
Business 2 Community
With the Internet boom, new ways of advertising came about as marketers started to target their customers online. The pay-per-click (PPC) model was created to provide businesses with a way to reach their audience whenever relevant searches occurred.


Pay Per Call: Crossing the PPC Chasm [Infographic]
Business 2 Community
Nerdy, I know. Woohoo, comparisons and analysis! But pay per call advertising is really unique. It's simultaneously online and offline, digital and analog, old school and new. Honestly, I find it more interesting than pay per click (don't tell my ...


Small Business Trends

Is Influencer Marketing a Trendy or Smart Strategy?
Small Business Trends
Around 2003, many businesses were built by buying pay-per-click (PPC) ads on the cheap. A similar opportunity exists today, but this time around, social media influencer marketing is the trendy strategy. It's a strategy to which advertisers ...

Google News
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How To Screen Your Visitors When Using Pay Per Click Advertising

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How to Use Pay Per Click Marketing, the Emoneyreport Way!

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Pay-Per-Click Search Engines: A Really Bad Investment

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AdSense Secrets - Joel Comms Google AdSense Guide Reviewed

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Googles AdWords Select(tm) Groundbreaking Program

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Google Adwords: Here is Why It Can Explode Your Business!

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Google Adwords Guide I

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AdSense - 7 Keys To Empire?

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Get Real-time Adsense Channel Stats And Find Out Which Ads Are Being Clicked

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The Pay Per Click Mistakes Of A New Marketer

My first real foray into Internet Marketing was a Pay... Read More

Tips for Maximizing AdSense Revenue

Google's AdSense program is probably the best affiliate program on... Read More

Pay-Per-Click Fraud Exposed--Part II

According to Andy Jones, a member of the Best Practices... Read More

Stop Whining About Google!

Blame GameNearly anyone and everyone involved with search engine optimization... Read More

AdWords: Setting Your Max Cost Per Click

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The Truth About Google Adsense

Make $$$$ with Google Adsense! Top Paying Keywords! $100 per... Read More

Meet Adwords, AdSenses Fraternal Twin

AdSense is one of the best ways to monetize your... Read More

Targeted Traffic with Pay Per Click?s

In order for your online business to succeed you must... Read More

$1 Million in Google AdSense Earnings

They are calling him the million dollar man. Jason Calacanis... Read More

Picking The Right Keywords For A PPC Campaign

Running a pay-per-click advertising campaign can be very expensive if... Read More

Protect Your ClickBank Products from Online Theft

One of the biggest problems faced by ClickBank merchants is... Read More

Maximise Your AdSense Earnings

As a blog or site owner, you can make some... Read More

Not Sure If Your Online Advertisement is Working?

Without tracking, your online advertising is just a shot in... Read More

A Smart Trick for Attracting Higher Paying AdSense Ads

There are no guarantees in life, so I don't guarantee... Read More

99 High Paying Keywords: The Secret Is Out!

Incorporating high paying keywords into your site is critical to... Read More

The Truth About Google?s Adsense Affiliate Program

The truth about Google's Adsense program is that it is... Read More