What is Google AdSense?

In the mid 1990's websites used to earn income by receiving money from advertisers by publishing or allowing companies to deploy a banner ad campaign on your website. Usually these banners would be brilliantly designed to catch the eye of the consumer along with a short message. The website in... Read More

Surefire Google Adwords Formula

Success with Google Adwords isn't quite as easy as some would have you believe. Still just about anyone who is persistent can succeed if they'll but implement a consistent testing program. Since testing can produce a nearly constant improvement in your click through rate (CTR). Here's the surefire... Read More

Are Small PPC Search Engines Really Worth The Effort?

Are Small PPC Search Engines Really Worth The Effort? The final answer is "Maybe." Hey...Whadya expect? I'm an attorney! But let me explain further. The correct answer to almost any marketing question is "to test." That's the only way you really know the true answer. But we can learn... Read More

Who Else Wants To Maximize Their Google Adwords Success?

Who Else Wants To Maximize Their Google Adwords Success? Discover Three Simple But Incredibly Powerful Strategies That You Can Implement Right Now About The One Thing You Must Do To Ensure An Awesome Adwords ROI! By Mark Meyers If you are not familiar with Using Google Adwords,... Read More

Paying for Website Visitors: The Allure of PPC for Small Biz Owners

There are good reasons why many webmasters and website owners choose to pay for visitors to their website as opposed to the involved and often grueling method of search engine optimization. Improper SEO may not only waste time and resources, there is never a guarantee that what your site is... Read More

Understanding Google AdSense

Google AdSense allows webmasters to dynamically serve content relevant advertisements on web pages. If the visitor clicks one of the AdSense ads served to the website, the website owner is credited for the referral. Google's AdSense program essentially allows approved websites to dynamically serve Google's pay-per-click AdWord... Read More

Google AdSense Rewards Content with Adversiting Revenue

If you've been looking for an easy way to increase your website's revenue, Google AdSense may be your answer.Google AdSense is a phenomenal new advertising revenue program that is taking the Internet by storm. It was specifically designed to enable content rich sites to increase their advertising revenue simply by... Read More

Pay Per Click: Whats It All About?

No doubt you've heard the phrase "pay per click" before. This refers to any type of advertising where you only pay per click-through.Traditional Web advertising, such as banner ads, charged advertisers based how many people SAW your ad. But with pay-per-click deals, you only pay for how many people actually... Read More

Pay-Per-Click Marketing & Natural Search Engine Traffic

PPC advertising has many great benefits. First of all, you get your traffic going quickly. I have used this advantage many times. I test new products and even new websites through PPC advertising before making a decision to promote or scrap my new website or product idea.I am a firm... Read More

5 Tips to Pay-Per-Clicking

Hi, my name is Darryl Power and I have been using the internet for about 3 years. I used every way possible to generate traffic. But it was not until May 2003 when I found overture did my success really take off. But I am not here to tell you... Read More

In The News:


Is PPC Advertising the Right Choice for Your Small Business?
Huffington Post
Pay per click (PPC) advertising can be an incredibly effective way to increase exposure to your target audience and drive traffic to your website. PPC ads occupy prime real estate at the top of search engine results, making them an attractive option ...

and more »

Where is PPC Advertising Going?
ADOTAS
The intricacies of pay per click marketing can be complicated if a person has never used the platform. There are many variables involved with PPC, and many companies find it more complex than other online advertising strategies. Advertising copy must ...


8 Simple Ways to Improve Your Pay-Per-Click Advertising Ad Copy
Huffington Post
If your business is running a pay-per-click campaign and experiencing low click-through rates and conversion rates your ad copy is likely the problem. PPC ads have limited space to work with, so you need to use the available character space wisely to ...


Business 2 Community

How SEO And SEM Work Together To Deliver Results!
Business 2 Community
How do you get your ad to be shown first or at least close to the top? Let's take a look at Google Adwords, the most popular PPC technique. Google ranks your ad based on the amount spent for the particular targeted keyword and the overall quality score ...

and more »

Get Social: More PPC Internet Marketing Campaigns
Business 2 Community
It's time to delve into social media ads. You know the type: each leading social platform has its own native PPC advertising program (or programs). So is it the same sort of internet marketing as AdWords? Yes and no. Let's break down the basics of the ...
If I had a hammer…Seacoastonline.com

all 2 news articles »

WordStream (blog)

The Bing Ads Performance Grader: How Strong Is Your Bing PPC Account?
WordStream (blog)
Some advertisers mistakenly believe that PPC begins and ends with Google AdWords. There's no disputing that AdWords is the largest paid search platform, but overlooking Bing Ads is a mistake far too many advertisers make! Bing Ads is cheaper than ...

and more »

Core and More Technologies Named the #1 PPC Ad Creation Service and ...
SYS-CON Media (press release)
NAPLES, FL--(Marketwired - December 05, 2014) - topppcs.com, the industry's leading independent research firm of paid search marketing vendors, has reported their rankings of the 10 best PPC ad optimization firms for November 2014. New Jersey based ...

and more »

Search Engine Land

How To Grow PPC Revenue Without Tanking ROI
Search Engine Land
It's important that as digital advertisers, we align ourselves with that end goal in our own efforts. As most of my work in pay-per-click advertising is with direct-response campaigns, it's normally pretty easy to measure costs versus profits. What's ...
Search Marketing Experts Predict Major Shift away from Keywords and More ...Consumer Electronics Net

all 3 news articles »

How to revamp your failing PPC campaign
iMedia Connection
PPC is an excellent form of internet marketing, but it must be executed to perfection to succeed. Because Google and Bing make it so easy to jump in and start advertising, companies often launch campaigns without following all the necessary steps.


Online cosmetics retailer, Effortless Skin, selects Space 48 to drive pay-per ...
Retail Times
Effortless Skin, one of the UK's leading online retailers of skin care and cosmeceutical products, has appointed digital marketing and e-commerce specialist, Space 48, to drive its pay-per-click (PPC) advertising campaigns. Space 48, an award-winning ...

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Affiliate Marketing with Google AdWords

One of the best kept secrets in today's affiliate marketing... Read More

AdWords Analyzer Review - Pros and Cons

Adwords Analyzer (http://tinyurl.com/a3o3o) is a remarkable keywords research tool that... Read More

It Makes Sense to Add AdSense to Your Blog

Google AdSense is easy to install on a web page... Read More

Free Pay Per Click-PPC Search Engine Advertising

Did you know that there are actually pay per click... Read More

4 Ways To Get Relevant Adsense Ads On Your Site

If you're an active Adsense publisher, I'm sure you have... Read More

Advertising And Generate New WebSite Traffic

Here's a simple way to use "No Results, No Pay"... Read More

Seven Tips To Getting The Nost From Your Google Ad Word Investment

With Google Ad Words . . .When a person searches... Read More

How You Can Make Serious Money Self-publishing With Adsense

Some folks may think that self-publishing began with the invention... Read More

Surefire Google Adwords Formula

Success with Google Adwords isn't quite as easy as some... Read More

Stop Whining About Google!

Blame GameNearly anyone and everyone involved with search engine optimization... Read More

3 Tips For Adwords PPC Management

Adwords PPC Management Tip No. 1Setting up an accountIf you... Read More

The Truth About Pay-Per-Click Ads

Are pay-per-click ads the best method of getting customers to... Read More

What is Pay-Per-Click?

Pay-per-click (PPC) advertising is when an advertiser pays for each... Read More

Top Paying Keywords: How to Increase Your Pay Per Click Returns

There is no doubting the success of Google's Adsense program.... Read More

The Truth About Google Adsense

Make $$$$ with Google Adsense! Top Paying Keywords! $100 per... Read More

Google Adwords Guide I

You probably have already heard about the new marketing tool... Read More

The Pay Per Click Mistakes Of A New Marketer

My first real foray into Internet Marketing was a Pay... Read More

Protect Your ClickBank Products from Online Theft

One of the biggest problems faced by ClickBank merchants is... Read More

Is Adsense Going To Turn Associate Programs Obsolete

When Google introduced their new Adsense revenue sharing program, people... Read More

Google Adsense - A Website Income

Many of us have websites and as a matter of... Read More

Double Your Adsense Income in 60 Minutes

Google's Adsense is one of the most powerful weapons in... Read More

Successful Pay Per Click Ad Copy

Writing outstanding ad copy for pay-per-click advertising campaigns is critical... Read More

Organic Natural Search Engine Optimization versus Pay-Per-Click Search Engine Advertising

When you purchase visitors or "clicks" from a search engine,... Read More

Success with Adwords

Google's Adwords service has brought success to many businesses by... Read More

Two Imperative Keys For Profitable Pay Per Click Marketing

Pay per click marketing is one of the simplest and... Read More